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The Baby-Friendly Initiative emphasizes the importance of supportive measures in promoting successful breastfeeding practices. Option B highlights that when mothers receive adequate support and education regarding breastfeeding, the likelihood of sustained breastfeeding increases significantly. This support can come from healthcare providers, family members, and peer groups, all of which can positively influence a mother's experience and confidence in breastfeeding, ultimately extending its duration.
Supportive steps can include skin-to-skin contact with the infant, appropriate breastfeeding techniques, and addressing potential challenges that mothers may face. Research has shown that environments fostering these supportive measures lead to longer breastfeeding durations, aligning perfectly with the goals of the Baby-Friendly Initiative, which aims to encourage and sustain breastfeeding for at least six months exclusively and longer with appropriate complementary foods.
Other options do not align with established practices or findings within the initiative. Therefore, understanding that supportive measures are crucial for promoting longer breastfeeding duration underscores the validity of option B.